April, 2021
In this two-minute read, we look at why it’s crucial that consumers shop local.
As we emerge out of lockdown, there’s one thing you can do to help The New Forest recover from the pandemic – and that’s to shop local.
Independent traders are the lifeblood of communities, generating interest and footfall in our high streets and providing local jobs. But after an incredibly challenging year, small businesses need help to stay afloat.
The good news is that many of us discovered the benefits of shopping locally during the pandemic.
Figures show that 53% of us have shopped locally more in the last year, and 42% say that they will continue to do so in the future (source: Lumina Intelligence).
The momentum is there; we just need to keep it going as the economy opens up. If you’re still not convinced, here are three other reasons to support local enterprises.
It’s character building
If we give all our business to online multinationals, what will become of our high streets? Answer: they’ll become ghost towns. Small businesses, and the people who run them, bring character and personality to neighbourhoods. They make an area feel special and unique, rather than sterile and anonymous.
Social responsibility
Small businesses are rooted in the communities they serve and often support local charities, schools, and sporting clubs. Shopping locally is an easy way you can say thanks to them for lending a hand to the small organisations that make a big difference in The New Forest.
Good for the environment
Shopping locally can help to reduce the carbon footprint. For example, take the humble veg box. Many people gave them a try at the start of the pandemic – when a trip to the grocery store was like starring in an episode of Supermarket Sweep meets Gladiators – and have remained loyal customers.
Food grown in the UK and picked in season is not only tastier but it also generates far fewer carbon emissions than those transported thousands of miles around the world.
About 500 schemes in the UK provide seasonal, locally sourced fruit and veg (many also supply dairy products and eggs). Why not try one local to you?
From all of us here at BrightWater, take care, stay cheerful, and support your high street.
COPYRIGHT BRIGHTWATER 2021
